Do You Believe in Magic? (and other Great Commercial Jingles)

*Creaky old lady voice*

Back in the olden days before Netflix, Hulu, and YouTube, we kids used to watch this thing called TV. It had thirteen channels full of entertaining TV shows with laugh tracks and catchy theme songs. In between the shows, there were plenty of ads, all with commercial jingles.

What’s a jingle, you ask? Why, a jingle is a clever, catchy little tune. And back when commercials were awesome, jungles did way more than just tell you about a product. They wormed their way inside your brain and played on repeat on your internal cassette player. They wormed their way into your friends’ brains, too. So much so, that at school talent show auditions, at least twenty kids would get onstage and belt out a commercial jingle instead of a radio pop song. Heck, we girls even made up hand-clapping games to Dr. Pepper and Coca Cola commercials out on the playground!

Needed to hire a lawyer? We kids could sing you the jingle containing the telephone number. Not sure what to make for dinner tonight? Hamburger Helper, help your hamburger helper make a great meal! Shopping for a new car? GMC Trucks! It’s not just a truck anymore! 

80s kids were quite possibly the most commercialized generation.

I don’t understand what has happened since then. Nowadays, commercials are super boring. I mean, obviously they’re still there. But my teens and I just passively watch, eyes glazed, waiting for them to end. We couldn’t tell you a single product motto. We can’t recall anything special about any advertisement, except for the cute, dancey Christmas ads and the one with the talking lizard.

Where did the jingles go?

My poor kids. It’s like they’re living in the Mad Max era, and all the water (aka commercial jingles) has dried up. “Please mother,” they cry, wringing their hands together. “Please show us YouTube videos of Ronald McDonald ice skating with kids and singing about believing in magic!” So I do. I even throw in a few Woodsy the Owl ads while I’m at it.

Name that Brand!

Just based on the commercial jingle lyrics, how many brands can you name? (Feel free to sing along)

  1. Double double your refreshment! Double double your enjoy-ment!
  2. Now go tell your Mama what the big boys eat!
  3. Good time! Great taste! That’s why this is our place…
  4. It’s indubitably (indubitably) delicious!
  5. We’re gonna catch some rays! Catch some rays!
  6. Make a ru-un for the border!
  7. Plop plop! Fizz fizz! Oh what a relief it is!
  8. No it’s never, never the same place twice!
  9. They’ve got the best for so much less, you really flip your lid!
  10. The taste is gonna move ya when you pop in in your mou-th!

 

In case you’re hooked on jingles now, and need a little more flashback, here you go:

 

 

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Donut Holes (aka: Running at a Walk Pace)

CIM Start Line

Yesterday, I participated in a marathon for the first time ever. No, not a Netflix marathon. It was the California International Marathon  , a popular race where runners from around the globe came to try and qualify for the Boston Marathon, or the US Marathon Championship, or the Olympic trials, or the $20,000 first place prize (I wish). The race begins in Folsom (think gold country, Sierra Nevada foothills). Then it heads downhill, winds through my suburban neighborhood, and ends in front of the California State Capitol. 26.2 very long, exhausting miles.

Okay, fine, fine…I did not participate as a runner. I participated as a volunteer, handing out thousands of water bottles at the finish line. My thirteen year-old son was a volunteer, too. My sixteen year-old daughter was also a volunteer. But she was a volunteer runner. I didn’t even know that such a thing existed. She and some friends from her high school cross-country team signed up to be sag runners, who purposely run at the slowest possible pace in order to encourage the marathoners who are lagging at the rear.

Their plan was to run the first half of the marathon, then head home. But get this — halfway through the race, my daughter sends me a text: Hey mom, we’ve decided to run the whole thing!

That’s right. Those little girls ran the entire California International Marathon — on a whim.

marathon runners

Okay, well, they sort of ran it. Mostly, they ran so slowly, it was practically a walking pace. And occasionally, they walked at a walking pace, too. They also sang songs, talked, and called out words of encouragement to the many runners they came across. Runners who had trained hard to meet their goal of finishing a marathon. Runners who were exhausted and discouraged, but were perked up by the little group of slow-running cheerleaders with their huge grins and a bag of donut holes.

I kid you not. Donut holes. Which they munched every few miles or so, and even passed out to fellow runners to lift their spirits. Like marathon Christmas elves.

Meanwhile, back at the finish line, my son and I got to be among the first faces to greet the thousands of marathon runners as they staggered zombie-like past the finish line, hugging their medals and temporary hoodie jackets.

“Thanks so much,” they often said as they took a water bottle from our table. “Thanks for volunteering.”

“We’re happy to help,” I responded back. And it’s true. I was seeing the end result of people who had just accomplished what, for them, was a dream. Maybe it was to become an Olympic athlete or national champion. Maybe it was to run ten marathons in ten years, or to race side by side with a loved one, or a best friend. Or maybe, their huge goal, the one they’d worked so hard and so long for, was simply to finish. Nothing made me happier than to be in a role where I could see and help those people to achieve their dream.

CIM 35th Sacramento Capitol

My son felt the same way. And so did my daughter. She and her friends, the courageous little group of shepherds, finally brought their flock home to the finish line, where I was waiting with huge hugs…and water bottles. I was so proud of both my kids! For being such enthusiastic people helpers, for finishing an actual marathon (in two very different ways), and for literally going the extra mile.

 

Stress (aka: Stresssss)

Oops…I just caught myself massaging the back of my neck. Again. And chewing on my pinky fingers. Again. Which may not seem like a big deal to lots of you, but to me, it means one thing.

STRESS.

Stress Sources

Wait, what stress? I thought I was just coasting along, my usual relaxed self. (Okay, correction: Relaxed for a Type-A personality. Relaxed for an INTJ). But we all have our own little signals that tell us when our bodies are experiencing a lot of stress. Some people overeat when stressed. Others smoke, or drink too much, have bouts of insomnia, or a myriad of other physical or psychological symptoms that spring up when our plates are just too full.

So what should we do when we recognize these symptoms? According to the American Psychological Association , we should identify the sources of our stress. Hmm, let’s see…

My oldest teen has caught a nasty case of Senioritis — that annoying and highly contagious bug that high school seniors often catch this time of year, when they feel so invincible that they slack off in school, convinced that they won’t fail. So I get to take off the sweet, cookie-baking mommy hat and put on the steel-edged hat of The Enforcer.

Stress.

My ex-husband has decided to initiate court proceedings to have my child support officially decreased, thanks to my shiny new full-time job. Despite the new job, however, it has been a challenge to keep the budget balanced while raising three teen/tweens as a full-time single parent and saving for college expenses. So a potentially big income cut would be a serious blow. I’ve just begun hunting for a second part-time job – something to help make ends meet once our household income drops. Bye-bye free time.

Stress

The older teen just headed off on an expensive school trip with his band — the only trip I’ve been able to send him on for all of high school. Senior prom tickets are really expensive, too. So is his recent dental work. Also, my teen daughter, the former gymnast, has fallen in love with dance. “Hey mom, can I take a second dance class at the studio?” And the twelve-year-old keeps outgrowing his clothes. And did I mention how much it costs to feed three kids this age nutritious, homemade meals filled with fresh vegetables? Oh boy. Kids are expensive.

Stress.

I just finished a bout of medical testing  (an endoscopy, a colonoscopy, and even a special endoscopy where I got to swallow this cool miniature camera). The doctor found nothing, except for signs of gastritis. Gastritis which sprung up around a year ago, and was likely triggered by — you guessed it —

Stress.

Effect of Stress on the Body

It is astonishing what stress can do to our bodies, even when we think we’re handling it well. Kind of stresses me out to think about it. Luckily, there are things we can do to help us manage the way we deal wih stress. Here are some great suggestions from the Mayo Clinic:

  • Regular physical activity
  • Relaxation techniques, such as deep breathing, meditation, yoga, tai chi or getting a massage
  • Keeping a sense of humor
  • Socializing with family and friends
  • Setting aside time for hobbies, such as reading a book or listening to music

I’m pretty good with most of these, especially the sense of humor part. Very important stuff. But I still kinda suck at the socializing part. But know what? Today at work, I got to spend lots of time socializing with coworkers (in between moments of working hard, of course). And know what? It’s like a magic pill for this stress thing. Despite the enormous pressures I’m feeling, I’ve barely reached up to massage my neck or chew my fingers all afternoon.

Uh-oh — trying to come up with a nice, neat way to end this post is only adding to my stress. So I’ll just tip-toe out of here and hope none of you notice. Time to go and…

DE-STRESS

 

Pokémon Go Go Go! (aka: My Super-Fake Video Game Rant)

Dear Nintendo,

What on earth were you thinking? Have you guys completely lost your minds?

I used to hold you in such high regard. Especially back in the days when you churned out seriously cool video games, like Super Marios Bros. and Zelda. It was so clever when you invented the Gameboy, and especially the Nintendo DS. My three kids used to be so entertained, and would sit quietly for hours, punching away at the keypad and fighting Lego villains on the miniscule screen. Your wonderfully simple, mind-sucking products resulted in peaceful family road trips, whine-free visits to the dentist office, and calm evenings between dinner and bedtime as my three munchkins racked up points and conquered digital worlds from the comfort of our living room sofa.

BUT THEN…

You had to go and create a revolution by inventing the Wii, followed by the bigger and badder WiiU. No more were my kids happily glued to their seats, engaged in the gameplay of the peaceful good ol’ days. Now they were on their feet, jogging in place, swinging invisible rackets and golf clubs, and shaking their hips in front of the TV screen. What madness! My quiet family evening dream was shattered by the thumping and jumping of little feet.

AND NOW…

You’ve really gone and done it. Pokémon Go? Seriously!? It wasn’t drastic enough to transform my kids from quiet sitters to noisy movers – now you’re encouraging to go places, too?

The other day, I tried to find one of my teenagers to make him take out the garbage. But you know what? He wasn’t even home! Turns out that he had actually figured out how to open the front door, and walked all around the neighborhood.

“Why would you do such a thing?” I asked him.

“To catch Pokémon, silly,” he told me.

I ended up having to take the trash out by myself.
pokemon-go.gif

If that didn’t take the cake, get this — as my kids have been Pokémon Go-ing, they’ve been meeting other neighborhood families at these so-called Pokestops and training gyms, and holding conversations about their little “adventures.” They’ve also been doing a lot more walking. Yesterday, my kids walked a whole mile in search of Pokemon, then had to text me to pick them up, because it was growing dark. So you know what? I couldn’t just stay at home relaxing. I had to get up off my rump and Pokémon Go Go Go, too.

Thanks a lot, Nintendo. What are you going to invent next — a way to make my kids eat healthier? Yeesh.

Say Cheese! (aka: One Cheesy Summer)

Cheese glorious cheese

Okay, I know it’s Independence Day, and I should probably write a post celebrating our nation’s bold and wonderful patriotic heritage, or about the joy of celebrating by making things blow up. But that’s pretty cliché, so instead, I’m going to write about cheese.

Yes, cheese. Queso. Fromage. Der käse.

See, every summer, my kids and I like to have a foodie adventure. Usually, we pick a country, or a type of cuisine, then we spend a few weeks tasting foods from that culture. We sample at restaurants, look up new recipes, and try our hand at preparing all sorts of interesting foods from around the world. The French and Chinese experiments were huge hits. Soul food and Indian food, to my disappointment, didn’t go over so well with my kids.

This summer, we took a slight detour from our annual tradition. After a delicious visit to a famous Berkeley restaurant known as The Cheese Board Collective, the kids and I were inspired. What if, instead of trying many types of food from one culture, we try eating a variety of fresh breads and cheeses from many cultures? Think of the possibilities!

bread

So once a week, instead of cooking dinner, we head out to the deli, or farmers’ markets, or to local bakeries, and we pick up a fresh, hot loaf of some type of interesting bread, and one or two cheeses. Then we head home and prepare a cheese platter to sample with our bread. So far, along with the usual staples like cheddar, swiss, and mozzarella, we’ve also eaten fontina, harvati, goat cheese, brie, and munster. We’ve also had plenty of breads, like pugliese, naan, rosemary olive loaf, cheddar-jalapeño ciabatta, and garlic-onion baguettes. Like with any foods, we have found definite winners (harvati with dill) and definite losers (a spicy artisan cheese from a farmers’ market stand).

You know, when you really think about it, this is a very patriotic blog post. No, not because of the amber waves of grain that went into each loaf of bread. But because our little food experiment embodies one of the values we Americans hold dear–the freedom to make our own choices. We live in a country where we are at liberty to make our own choices, to try any kind of bread or cheese or other food that we desire. And, true to the American spirit, we can break from tradition and define our own customs, like spending a summer tasting new foods together as a family.

Happy Independence Day!

Independence Day USA

Winner! (aka: My Parenting Trophy)

I did it! I won a trophy!

Not just any trophy, either. The Best Trophy Ever.

Finally, after years of driving my three kids around to their events and watching them earn gymnastics medals, soccer trophies, science team trophies, and scouting awards, I finally had my turn.

Okay fine. It’s not like I’ve never earned awards before. After all, I grew up at the beginning of the High-Self-Esteem-Trophies-For-Just-Showing-Up era, when every kid was a winner. Of course, the moment the coaches’ backs were turned, the “real” winners stole the conch and Piggy’s glasses, then danced around a bonfire. And those trophies? Their fate was to be crammed away in some cardboard box in the garage until Mom tried to push them off on her grown kids. (No thanks, Mom. I’d rather keep the memories).

But today was different. Today, on the day before the last day of school, I opened an envelope that my 11 year-old son handed me. Every sixth grader heading off to middle school next year wrote thank you letters to their parents — a tradition carried on through the years at his school. My kid, who isn’t usually the mushy, sentimental type, wrote a love note that brought tears to my eyes. My heart cartwheeled in happiness.

This was not just a letter. This was proof. Proof that my children think I’m pretty special. Proof that I haven’t been screwing up this parenting thing. Proof that the experiment is working. Hooray! Yahoo! This letter from my kid is my trophy. The only trophy I need. And I don’t know, maybe I will frame it and hang it in my closet. So anytime I feel like I’m failing in the mom role, I can read my son’s honest, loving words and be reminded.

Hey Mom. You’re doing just fine.
LoveLetter FromConnor

Roller Skates in the Kitchen (aka: The Late Bloomer)

old-fashioned roller skatesMy daughter is trying out her new roller skates in the kitchen. “You know Mom,” she says as she whizzes past me, “most moms don’t let their kids roller skate in the house.”

“They don’t?” I say, frowning. “Why on earth not?” For a brief moment, I feel a tug of concern. Maybe there is some good reason why other moms wouldn’t be okay with their teen roller skating in the house. But geez…if I had just gotten new skates for Christmas, then I would be skating in the kitchen, too!

It happens all the time. One of my teens will look my way with raised eyebrows and point out how “Other kids’ moms don’t watch Vampire Diaries.” “Other kids’ moms don’t do cartwheels at the park.” “Other kids’ moms don’t play video games/let their kids eat cookies for breakfast/play Nerf ball catch with their teenage sons.” My kids don’t mind, though. They rather like having a mom who’s like a teenager. A very mature, sophisticated, and responsible teenager, I must add.

I have always been a late bloomer. I played with dolls until I was fourteen.  I didn’t learn to drive until I was twenty-six years old. Although I had several so-called high school “boyfriends,” I went on my first real, actual date when I met my now ex-husband, during my third year of university.

Leo the late Bloomer childrens book

I’m not sure why I progress through life at such a slow pace, clinging to youthful interests. Maybe it is arrested development, due to fear of the unknown world of grownups. Maybe it is a genetic tendency — some biological indicator of slow aging. Or maybe it’s just that being young at heart makes life so much fun.

Aldous Huxley Secret of Genius quote

When I allow my inner child to roam free, I feel more content, at ease, and connected with life. If growing up means sitting in the sand and staring at the sea, then I would rather join the kids, shrieking and splashing as we jump and surf in the waves. If I must join the throngs of grownups in the dull, grey world, then I will be the one wearing a rainbow-colored dress, covertly throwing paper airplanes into the crowd.
I know, I sound like a female Peter Pan. And in a way, I suppose I am. I will never be like the “other kids’ moms” if that means I must leave behind that magical world of youthful fantasy. Why must I, when life is so much richer, and so much more adventurous when I balance with one foot in the grown-up world and one foot in Neverland?

I am a late bloomer. That is who I am. My kids are late bloomers too, I think, and that’s okay by me. Know why? Because the rose that blooms early also wilts early. And I have no intention of wilting anytime soon.

Never Grow Up Not Me